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Describe an advertisement which introduced a product you have seen: IELTS Speaking Cue Card

You should say

  • When and where you saw the advertisement?
  • What the product was?
  • How you liked the advertisement?
  • And explain how you felt about it
Show all 93 answers

Cue 1:When and where you saw the advertisement?

  • Begin by mentioning the specific time and place where you encountered the advertisement.
  • Describe the context, such as whether it was on TV, social media, or a billboard.

Example

I first saw the advertisement for the new smartphone while watching my favorite TV show at home last month. It was during prime time, and the ad caught my attention because it was vibrant and featured a catchy jingle.


Cue 2:What the product was?

  • Clearly state the name and type of the product being advertised.
  • Mention any unique features or benefits that were highlighted in the advertisement.

Example

The product was the latest model of the XYZ smartphone. The advertisement showcased its impressive camera capabilities, long battery life, and sleek design, which made it stand out from other smartphones in the market.


Cue 3:How you liked the advertisement?

  • Share your personal opinion about the advertisement's effectiveness.
  • Discuss what aspects of the ad you found appealing or unappealing.

Example

I really liked the advertisement because it was visually appealing and engaging. The use of bright colors and the upbeat music made it memorable. Additionally, the way they demonstrated the phone's features through real-life scenarios was very convincing.


Cue 4:And explain how you felt about it

  • Express your feelings after watching the advertisement.
  • Mention if it influenced your thoughts about the product or your purchasing decision.

Example

After watching the ad, I felt excited about the smartphone and intrigued by its features. It definitely made me consider buying it, as I was looking for an upgrade. The ad left a positive impression on me, and I even discussed it with my friends.


Conclusion

    Example

    In conclusion, the advertisement for the XYZ smartphone was not only eye-catching but also informative. It effectively highlighted the product's strengths and left me feeling enthusiastic about it. I believe advertisements like this play a crucial role in influencing consumer choices.


    Following this structure will ensure you cover all the essential points while providing a clear and engaging response to the cue card topic.


    Tips to answer this Cue Card

    1: Lack of Specific Details

    Avoid vague descriptions that do not provide specific details about the advertisement. This can make your answer less engaging and informative.

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    Tip

    Include specific information such as the product name, the setting of the advertisement, and memorable elements that stood out to you.


    2: Ignoring Personal Feelings

    Do not overlook your personal feelings about the advertisement. Failing to express how you felt can make your response less relatable.

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    Tip

    Share your emotions and thoughts about the advertisement, explaining why it resonated with you or how it influenced your opinion.


    Rushing Through the Cues

    Avoid rushing through the cues without fully addressing each one. This can lead to incomplete answers and missed opportunities to showcase your language skills.

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    Tip

    Take your time to address each cue clearly and thoroughly, ensuring you provide a well-rounded response.


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    It Ends With Us is a book I read recently. It's by the author Colleen Hoare. It's mainly a story about two teenagers, Atlas and Lily, and how they just handle their life going through high school, adolescence, and just domestic violence at home. Both of them come from very, very different families. However, they have one common determining factor between them, which is domestic violence. The abuse that they've seen their moms go through is just insane, and they connect through that on a different level. They're actually in the same high school, but they never speak to each other until Atlas actually crashes into an empty house next to Lily's villa. When Atlas is homeless and he doesn't have anywhere to go, he just comes and breaks into the house next to Lily's, and Lily helps him with all the daily necessities like clothes and food, medicines and stuff. Furthermore, their friendship blossoms into love, but it doesn't really fructify as Atlas has to leave. This book really gave me a lot of knowledge about domestic abuse and how to deal with it.

    All Answers

    Here are all the answers by real-users practicing speaking for IELTS Cue Cards on our IELTS Prep App.

    Band 6-7

    Recently I saw a ad in TV which was Virat Kohli showing that a restaurant was very nice place to ambience, experience ambience. So in that advertisement I saw a very good explanation about food and infrastructure where Kohli said that in the environment was very nice and food was very nice. So in that place I have to decide that, okay in that place I have decided to do a ride to that restaurant and experience that place. So in that place I decided to go, the very next day I went to that place and I experienced the ambience and environment, it was very nice and experience was very good and also the food was served by a very in good manner. So in that the food was tender in my mouth, so it was a very smooth and delicious. I recommend to people and go experience that evergreen place to experience in your life. So I recommend everybody to go and visit that place. I was really felt most precious time was these days when I want to visit every Sunday now onwards, so I decided that day, I compulsorily visiting every Sunday that place.

    Band 6-7

    Yes, nowadays advertisements have been displayed and published on every single social media platform or by offline flux ports or other sort of things. I saw an advertisement which felt me interesting was EV cars and that was sponsored by Tata Motors and these EV cars name is Egnexon. This is a car which made me interesting by its advertisement because the advertisement was showing that was so glorious and also it also mentioned what are the uses of the EV cars differently from the petrol or diesel cars. I felt like EV cars are more sustainable and also which helps to reduce, control the pollution around us because nowadays due to the traffic and more usage of the petrol, diesel vehicles, the pollution is getting very worse and due to that the ozone layer is also synchronizing, is also reducing. From that we can get very bad sun rays directly from the sun. So EV cars are more important nowadays because the population is also high and the usage of cars are more nowadays. Cities like Mumbai and Bangalore are so much filled with petrol and diesel cars to reduce the pollution. Tata Motors have introduced Nexon with electrical which can travel up to 600 km in one charge. So this advertisement made me quite interesting and also I would prefer to buy this EV car to reduce pollution from my side.

    Band 6-7

    Recently, I saw an promotional ad on Instagram and it was for a newly launched brand called Underneath. The owner of this brand is Kusha Kapila. She is an influencer on Instagram and I am following her since 2020. And she herself launched the ad and acted in the ad. When I saw that advertisement for the first time, I remember that it was so eye-catching that I was totally into that promotional video for next two minutes. I did not realize that this is a promotional video. I thought she is sharing some good knowledge about what to wear under what kind of t-shirt, what kind of dress. Then at the end, I realized that, okay, Kusha has launched her brand for the undergarments for girls. And it was really different than all other ads that directly promoting the product. This ad was awaring the girls about the need of the product, about what is the need and how this brand can fulfill that need. So I found it really interesting, really knowledgeable and a creative and innovative way to introduce a new product. That firstly aware your targeted clients about the need and then fulfill that need. So it was really a good marketing stunt for me and I bought that product after that ad. So it was really effective.

    Band 6-7

    I would like to share about the product which I saw on the TV advertisement. It was a car which they have launched a new model from a company called Toyota and I was inspired by the car's features in it and the overall aerodynamics and the way how the car looks and moreover they have made an advertisement which has been more attracted by the people so that and how the advertisement was made is like they have included more and the advertisement shows it how the car's safety and how the features works on our country's roads.

    Band 6-7

    few days back I was going through my social media account and I saw an advertisement of the new product of Tata which is a car maker company and it is well known company around the globe and they were producing a new car which name was Safari and it was an electric vehicle the car was capable of 4x4 and it has lots of features which will help the user in daily communication they introduced their car by riding it on a steep slope of a hill and the car was easily rising up on that slope to show their capability of 4x4 the car design was very futuristic and the features were countless like Bluetooth connectivity and Apple CarPlay ventilated seats and many more so it was a great initiative by the Tata company that they have introduced such a good electric vehicle which will also result in saving the environment

    Band 6-7

    Yeah, actually the topic is about describing advertisement recently I watched. Recently I watched Tata Glukandiar, which is fully animated, first AI video, which represent a brand. Which is a, it has a history of more than 50 years before the independence in India. And the Tata, if we, what we say, we can blindly brought Tata product, we Tata product. Then in that Glukandiar, they made a social awareness like cleaning, clean the society, don't put the waste of others in the ground or any public place. Keep India, making India, clean India, etc. I like it very much, but I can easily find out it is not a humanized video, it is a AI created video. And the main thing is no one has ever taken risk to project the AI creator advertisement. So that, I think in future most of the, most of the like film and social media, Instagram, everything AI will occupy. Thank you.

    Band 6-7

    According to the statement to the A, I saw the advertisement over a tall infrastructure. It was kind of an advertising banner, where the product was a gaming console. It was quite colorful and impressive to watch the ad, and it made me to buy the specific product. Additionally, I have also started to save the required amount of funds to have it on my hands. So, it's quite an effort I have taken further.

    Band 6-7

    One of the most fascinating product advertisement I have ever watched is of Horlicks. Horlicks is a type of powder or we can say it is a type of supplement which contains minerals, vitamins and many more bodybuilding products. So it helps our body to in growth and mental states or many more stuffs which helps our body to maintain proper.

    Band 6-7

    I would like to talk about a small toy which I was looking for my nephew few days back he got advent on a small car basically the hot wheels we call it a hot wheels that he saw on television program after a lot of searching and roaming around we could not find one for him and he was disappointed however I tried finding it on internet as well which I could not get it because of some reasons of surges of that product one fine day I got an advertisement for it I was sitting at my office desk and I became very happy I was over the moon to see that it was available in the cart then surprisingly I also got a very good discount on it because I have been searching for it and there was an alarm on that particular object then I ordered it online got it delivered at my place and handed it over to my nephew in a gift wrap that was such an amazing moment for me to discover and for him to endure this was something very irrelevant that has happened but small things bring a lot of joy and this was through an advertisement which introduced

    Band 6-7

    An advertisement which introduced a product to me is the advertisement of the Mahindra Thar. It is one of the most reliable and comfortable vehicle that we can have in a range of 10 to 15 lakhs and the advertisement that I saw about this car is from my grandma's home when I was watching a movie and in between the movie there was a break and then I watched the advertisement and I really adore and I like the way they made this advertisement, the creativity and the presentation and the acting of the different actors in this advertisement and all those were really amazing and that all attracted me to this advertisement as well and also this advertisement really made that their product into the customers and because of the way they created this advertisement, most of the people searched about this vehicle
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