Case Study Tourism New Zealand Website Reading Answers: IELTS Reading Practice Test

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Updated on Jul 02, 2024, 11:57

The IELTS Reading section is a pivotal part of the International English Language Testing System (IELTS), designed to evaluate your ability to understand and interpret written texts. It consists of three passages of increasing complexity, followed by questions that assess your reading comprehension skills. 

Throughout this section, you will encounter diverse text types, ranging from descriptive to analytical, requiring you to extract specific details, comprehend main ideas, and infer information from the text effectively.


Key highlights of the Reading section:

  • The IELTS Reading section consists of three passages, each progressively more challenging in terms of complexity and vocabulary.
  • Passage types include descriptive, narrative, factual, and discursive texts, reflecting real-life academic and everyday situations.
  • Questions are designed to test a range of reading skills, from locating specific information to understanding main ideas and implied meanings.
  • Time management is crucial, with approximately 20 minutes allocated per passage and its associated questions, totaling 60 minutes for the entire section.
  • Test takers must demonstrate their ability to read and comprehend texts accurately within a specified timeframe, showcasing their proficiency in English reading skills.

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1. Case Study Tourism New Zealand Website Reading Passage Reading Answers Reading Passage

You should spend approximately 20 minutes answering Questions 1 - 13 based on the Reading Passage below. This approach can help manage time effectively during a reading comprehension activity or exam.

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2. Case Study Tourism New Zealand

Discover exciting and informative IELTS reading answers about Case Study Tourism New Zealand

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Case Study Tourism New Zealand Website Reading Passage

General Information

  • Read Instructions: Understand each question before answering.
  • Manage Time: Spend about 20 minutes per passage.
  • Skim and Scan: Quickly get the main idea and find specific information.
  • Highlight Key Info: Underline essential words or phrases.
  • Answer All Questions: Attempt every question; no penalty for wrong answers.
  • Stay Focused: Avoid distractions and keep your attention on the task.
  • Check Spelling: Ensure correct spelling and grammar.
  • Transfer Answers Clearly: Write answers neatly on the answer sheet.
  • Don’t Dwell: Move on if stuck and return later.
  • Review: If time allows, review your answers.



 Case Study Tourism New Zealand Website Reading Passage


Paragraph A: New Zealand is a small country of four million inhabitants, a long-haul flight from all the major tourist-generating markets of the world. Tourism currently makes up 9% of the country’s gross domestic product and is the country’s largest export sector. Unlike other export sectors, which make products and then sell them overseas, tourism brings its customers to New Zealand. The product is the country itself – the people, the places and the experiences.


Paragraph B: A key feature of the campaign was the website www.newzealand.com, which provided potential visitors to New Zealand with a single gateway to everything the destination had to offer. The heart of the website was a database of tourism services operators, both those based in New Zealand and those based abroad which offered tourism services to the country. Any tourism-related business could be listed by filling in a simple form.


Paragraph C: Later, a Travel Planner feature was added, which allowed visitors to click and ‘bookmark’ places or attractions they were interested in, and then view the results on a map. The Travel Planner offered suggested routes and public transport options between the chosen locations. There were also links to accommodation in the area.

Paragraph D: The Tourism New Zealand website won two Webby awards for online achievement and innovation. More importantly, perhaps, the growth of tourism in New Zealand was impressive. Overall tourism expenditure increased by an average of 6.9% per year between 1999 and 2004.


Paragraph E: To communicate the New Zealand experience, the site also carried features relating to famous people and places. One of the most popular was an interview with former New Zealand All Blacks rugby captain Tana Umaga. Another feature that attracted a lot of attention was an interactive journey through a number of the locations chosen for blockbuster films which had made use of New Zealand’s stunning scenery as a backdrop.


Paragraph F: In addition, because participating businesses were able to update the details they gave on a regular basis, the information provided remained accurate. And to maintain and improve standards, Tourism New Zealand organized a scheme whereby organizations appearing on the website underwent an independent evaluation against a set of agreed national standards of quality. As part of this, the effect of each business on the environment was considered.


Paragraph G: By registering with the website, users could save their Travel Plan and return to it later, or print it out to take on the visit. The website also had a ‘Your Words’ section where anyone could submit a blog about their New Zealand travels for possible inclusion on the website.


Paragraph H: It could be argued that New Zealand is not a typical destination. New Zealand is a small country with a visitor economy composed mainly of small businesses. It is generally perceived as a safe English-speaking country with a reliable transport infrastructure. Because of the long-haul flight, most visitors stay for longer (average 20 days) and want to see as much of the country as possible on what is often seen as a once-in-a-lifetime visit. However, the underlying lessons apply anywhere – the effectiveness of a strong brand, a strategy based on unique experiences and a comprehensive and user-friendly website.


Case Study Tourism New Zealand Question & Answers

Discover exciting and informative IELTS reading answers about Case Study Tourism New Zealand

Questions and Answers 1-7
Case Study Tourism New Zealand Website Reading Questions 1-7
  • Complete the table below.
  • Choose ONE WORD ONLY from the passage for each answer.
  • Write your answers in boxes 1-7 on your answer sheet.


Sections of websiteComments
Database of tourism services

• easy for tourism-related businesses to get on the list

• allowed businesses to 1…………………………… information regularly

• provided a country-wide evaluation of businesses, including their impact on the 2………………………..

Special features on local topics• e.g. an interview with a former sports 3……………………………., and an interactive tour of various locations used in 4……………………….v
Information on driving routes• varied depending on the 5……………………………
Travel Planner• included a map showing selected places, details of public transport and local 6………………………….
‘Your Words’• travelers could send a link to their 7…………………………



Case Study Tourism New Zealand Website Reading Answers with Explanations 1-7


Type of Question: Table Completion 

These types of questions involve locating the relevant information in the passage and accurately transfer the details to complete the table, ensuring that your answers fit the context and are grammatically correct.

How to best answer:

  • Understand what information is required to complete the table and how many words or numbers you are allowed to use.
  • Quickly scan the relevant paragraphs to locate where the missing information might be found.
  • Look for keywords or synonyms in the question that match information in the passage. Focus on key details such as names, dates, figures, or specific terms.
  • Skim through the passage for an overview, then scan more closely for the specific details needed to complete the table accurately.
  • After filling in the table, review your answers to ensure they make sense contextually and grammatically, and that they fit the required format and word/number limits.


1. Update



From Paragraph F, "participating businesses were able to update the details" 


Explanation: Businesses could regularly update their information, ensuring the accuracy of their listings on the website.


2. Environment



From Paragraph F, "effect of each business on the environment was considered" 


Explanation: The evaluation included assessing each business's impact on the environment, reflecting a commitment to sustainability.

3. Captain



From Paragraph E, "interview with former New Zealand All Blacks rugby captain Tana Umaga" 


Explanation: The website featured an interview with Tana Umaga, enhancing its appeal through sports-related content.


4. Films



From Paragraph E, "interactive journey through a number of the locations chosen for blockbuster films" 

Explanation: Users could explore film locations interactively, highlighting New Zealand's role in major films.

5. Seasons



From Paragraph C, "highlighting different routes according to the season"


 Explanation: The website provided driving routes tailored to seasonal conditions, aiding trip planning for visitors.


6. Accommodation



From Paragraph C, "links to accommodation in the area" 

Explanation: Users had access to links for local accommodation options, facilitating comprehensive travel planning.


7. Blog



From Paragraph G, "submit a blog of their New Zealand travels" 


Explanation: Visitors could share their travel experiences through blogs, contributing to user-generated content on the website.

Questions and Answers 8-13
Do the following statements agree with the information given in Reading Passage 1?
In boxes 8-13 on your answer sheet, write

  • TRUE, if the statement agrees with the information
  • FALSE, if the statement contradicts the information
  • NOT GIVEN, if there is no information on this


8   The website www.newzealand.com aimed to provide ready-made itineraries and packages for travel companies and individual tourists.
9   It was found that most visitors started searching on the website by geographical location.
10   According to research, 26% of visitor satisfaction is related to their accommodation.
11   Visitors to New Zealand like to become involved in the local culture.
12 Visitors like staying in small hotels in New Zealand rather than in larger ones.
13   Many visitors feel it is unlikely that they will return to New Zealand after their visit.


Case Study Tourism New Zealand Website Reading Answers with Explanations 8-13 


Type of Question: True/False/Not Given 

These types of questions in IELTS reading involve identifying whether the sentence is  True, False, or Not Given using the given paragraph. 


How to best answer: 

  • Read the statements and paragraphs carefully to understand the context and meaning.
  • Identify keywords or key phrases in both the statements and paragraphs.
  • Look for direct matches between the statements and the content of the paragraphs.
  • Pay attention to synonyms or paraphrases that convey similar meanings.
  • Choose the paragraph that best aligns with the statement based on the information provided in the passage.
8. False



From Paragraph G, "The website was set up to allow both individuals and travel organisations to create itineraries and travel packages". 


Explanation: The statement suggests the website allowed customisation rather than offering ready-made itineraries.

9. Not given



Not available 


Explanation: The passage does not specify how visitors started their searches on the website, so it cannot be determined if the statement is true or false


10. False



From Paragraph H, "Visitor satisfaction, contributing 74% to visitor satisfaction, while transport and accommodation account for the remaining 26%" 


Explanation: The passage states that activities contribute 74% to visitor satisfaction, not accommodation.


11. True



From Paragraph H, "It has also been found that visitors enjoy cultural activities most when they are interactive" 


Explanation: This aligns with the information provided in the paragraph about visitor preferences for interactive cultural experiences.


12. Not given



Not Given 

Explanation: The passage does not provide information about visitor preferences for small hotels versus larger ones, so it cannot be determined if the statement is true or false.


13. True



From Paragraph H, "Because of the long-haul flight, most visitors stay for longer (average 20 days) and want to see as much of the country as possible" 


Explanation: This statement accurately reflects the passage's description of visitor behavior and intentions when visiting New Zealand.

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Q. How can I manage my time effectively during the IELTS Reading test?

Ans. Managing time during the IELTS Reading test is crucial. Allocate about 20 minutes per section to read and answer questions. Skim through questions before reading passages to focus on key details. Don’t get stuck on difficult questions; mark them and return if time permits. Practicing with timed mock tests helps build speed and confidence.




Q. What are some good sources for practice materials for the IELTS Reading test?

Ans.  Utilize official IELTS practice materials, including past papers and sample tests available on the IELTS website. Cambridge IELTS books (1-15) are excellent for structured practice. Online platforms like British Council and IDP websites offer additional resources and practice tests. Reviewing academic texts, newspapers, and magazines can also enhance familiarity with varied reading styles and topics.



Q. How can I improve my comprehension skills for the IELTS Reading test?

Ans. Enhance comprehension by actively engaging with texts. Practice scanning for specific information and skimming for main ideas. Focus on understanding context, vocabulary, and how ideas are structured. Summarize paragraphs after reading to reinforce understanding. Work on increasing reading speed without compromising accuracy. Regularly attempt practice tests to identify weak areas and improve strategy, ensuring you’re prepared for the test’s demands.