If I don't go to Germany, which other countries would you recommend for MBA courses in social media and advertisement in Australia/Canada?

Stepping away from Germany does not mean giving up on a strong social media and advertising career path, since Australia and Canada both run well-regarded business schools with genuine digital marketing specializations. Your choice really comes down to whether you want a comprehensive MBA or a sharper, more targeted qualification.

Top Options in Australia and Canada

Specific Programs Worth Shortlisting

• University of Melbourne (Melbourne Business School): a top-ranked Australian business school with digital strategy and customer experience modules.
• Swinburne University of Technology: offers a dedicated MBA in Digital Marketing with heavy industry integration.
• RMIT University and Macquarie University: flexible MBA structures with electives in marketing communications and digital brand management.
• Laval University: a specific MBA in Digital Business Management and Digital Marketing.
• York University (Schulich) and University of Toronto (Rotman): strong general MBAs with marketing specializations, or Schulich's continuing studies certificates in digital and content marketing.
• Seneca, Centennial and Conestoga: postgraduate certificates in social media marketing, favored by agencies and paired with fast work permit pathways.

My Advice

If you already have a business background, lean toward a dedicated digital marketing MBA like Swinburne's or Laval's rather than a general management program, since it will build the exact execution skills advertising agencies hire for. If you want a faster, cheaper route into the job market instead, a postgraduate certificate at Seneca or Centennial is genuinely competitive with an MBA for entry-level agency roles in Canada.