Is it better to apply for a master's or PhD program given my profile and gap in Canada?

A Master's program is the better fit for your profile.

You have a strong academic background in Business Administration and 12 months of work experience, but a 24-month gap and limited research experience. PhD programs in Canada typically expect a robust research background and continuous academic or professional engagement. Your current qualifications and gap make you a stronger candidate for Master's admission.

Pursuing a Master's will help you strengthen your profile and keep future PhD options open. If you want to discuss specific programs or next steps, your LeapScholar counsellor can guide you further.