What types of MBA admission essays should I expect from business schools abroad?
Business schools commonly ask for MBA essays on goals, self-reflection, contribution and leadership, and many now also ask for video essays. The list is not exhaustive, and each essay has a predefined length. Prompts vary by school, so check each school's official essay requirements.
MBA essays can usually be sorted by the keywords in the question. The list below covers the most frequently asked types, but it is not exhaustive.
Common MBA Essay Types
| Type | What it asks |
|---|---|
| Goals | Your personal and professional motivation for business school and what you plan afterwards |
| Self-reflection | Look within, for example introduce yourself to a classmate or describe a personal moment |
| Contribution | How you would add value to the MBA programme |
| Leadership | A past moment that showed your leadership impact |
| Video essay | Concise or multi-part video answers that show communication skills and quick thinking |
What to Remember
- Each essay has a predefined length that you should follow.
- Many universities have moved from written essays to video essays.
- Identify the type from the keywords in the question.
My Advice
Read each prompt carefully and match your story to the essay type. Prepare a few core stories you can adapt, and check each school's official page for current prompts.
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