MSc in Psychology and Behavioural Analytics, Lancaster University

Lancaster,

12 Months

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About this course

This MSc program integrates psychology with data science, computer science, and sociology to explore human behaviour through digital data. It offers practical experience through placement-based projects and covers a wide variety of digital data types, such as visual, natural language, and sensor data. The course emphasizes both qualitative and quantitative research methods, equipping students to analyse large-scale trends alongside individual experiences. Delivered by internationally recognized experts, the program focuses on ethical data handling and responsible research principles.

Why this course is highly recommended

This program offers a unique combination of psychological and digital data analysis skills, making graduates highly sought after in today’s data-driven industries. The placement-based dissertation ensures practical application and industry experience, preparing students for diverse career paths or further academic pursuits at the PhD level.

Specialisation

The course specializes in blending psychological insights with digital data analysis, providing students with skills in behavioural analysis, data modelling, and digital data application. It covers diverse digital data types and introduces interdisciplinary approaches, integrating psychology and computer science to address real-world challenges.

Course fees

Application fees

32.00L

1st year tuition fees

32.00L

Living cost

Degree requirements

Applicants should have a 2:1 Hons degree (UK or equivalent) in disciplines such as Psychology, Data Science, Computer Science, Sociology, Criminology, or related fields, with modules covering Research Methods and Data Analysis. English language proficiency requires an IELTS score of at least 7.0 overall, with a minimum of 6.0 in each element.

English language test

IELTS

TOEFL

PTE

DUOLINGO

Career prospects

Graduates can pursue roles such as Data Analyst, Behavioural Analyst, Data Scientist, Market Research Analyst, Human Resources Specialist, or Customer Experience Analyst. The skills gained also provide pathways into academia, including roles as lecturers or researchers.

FAQs

What background do I need to apply?

A 2:1 degree in fields like Psychology, Data Science, or related disciplines with knowledge of Research Methods and Data Analysis modules is required. You don’t need a psychology degree specifically.

What are the English language requirements?

An IELTS score of 7.0 overall, with at least 6.0 in each component, is generally required. Other recognized English qualifications are also considered.