Studying a BA in Accounting & Marketing at the University of Strathclyde Business School means learning from a pioneering, internationally-renowned academic institution. This course is designed to give you a solid foundation in both accounting and marketing, with a strong emphasis on real-world application and professional accreditation. It allows for a blend of core modules in financial reporting, management accounting, and economics, alongside marketing principles including consumer behaviour and branding. You will have opportunities for study abroad, work placements, and participation in student competitions, all aimed at enhancing your placement readiness and employability. The course also offers exemption from some professional examinations through accreditation by the Institute of Chartered Accountants Scotland (ICAS), making it highly relevant for future Chartered Accountants and business professionals alike.
Why this course is highly recommended
This course is highly recommended because it combines practical skills with academic excellence, as evidenced by its accreditation for exemption from professional exams and its ranking as 3rd in the UK for Accounting & Finance. Its unique blend of accounting and marketing offers broad career prospects, from professional accountancy to brand management and business consultancy. The availability of study abroad, student competitions, and a strong network of industry links ensures you get a well-rounded, employable skill set tailored to the demands of modern business.
The course offers a dual focus on Accounting and Marketing. Students choose two subjects to continue studying in years 2 and 3, with the option to delve deeper into either discipline through various modules like Financial Reporting, Management Accounting, Brand Management, and Social Marketing. In the final year, there are advanced modules such as Sustainability Accounting, Corporate Governance, and Strategic Marketing, tailored toward developing specialised expertise in either area.
Application fees
20.69L
1st year tuition fees
20.69L
Living cost
Entry requirements include highers (AAAA/AAABB or equivalents), A levels (AAA), or an IB score of 36. International students need to meet the specific entry criteria for their country and may have options like the Undergraduate Foundation Programme if they do not meet the standard requirements. Competitive progression to the Honours year requires a 55% average in second and third-year modules. Specific requirements are also outlined for various qualifications, with advice available for those with HNC/HND or other equivalencies.

English language test
Want to learn more about the admission process, eligibility criteria,
and acceptance rates for international students? Visit the University of Strathclyde admission page
for complete details.
Graduates from this course often qualify as Chartered Accountants through bodies like ICAS or ICAEW, or enter sectors such as banking, insurance, and fund management with firms like Santander, Deloitte, and PwC. The marketing specialisation also opens doors to roles such as brand manager, media executive, or retail buyer, especially in finance, drinks, and service sectors. The broad business awareness and communication skills developed here make students highly employable across a diverse range of industries.