BSc in Marketing and Management with Year Abroad, University of Exeter

Exeter,

48 Months

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About this course

The BSc Marketing and Management at the University of Exeter is designed to help you develop the skills necessary to craft effective marketing strategies while understanding consumer behavior, societal demands, and market dynamics. The program introduces principles of good marketing practices, focusing on how marketing impacts an organization's financial health through foundational modules in accounting and economics. Additionally, the management component provides a strong grounding in organizational structures, management skills, and business strategy, ensuring a comprehensive understanding of both the marketing world and business management as a whole.

Why this course is highly recommended

Exeter’s Business School is highly regarded, with a triple accreditation from AMBA, AACSB, and EQUIS, and ranks in the Top 5 in the UK for Marketing according to the 2025 Complete University Guide. Graduates benefit from excellent employment prospects with 92% employed or in further study within 15 months after finishing. The program’s strong industry connections and the opportunity to gain real-world experience through industrial placements or studying abroad make it an attractive choice for ambitious students.

Specialisation

The course combines core marketing principles with management skills, allowing students to gain a broad understanding of how organizations operate within societal and economic contexts, emphasizing consumer behavior, branding, marketing communications, and strategic digital marketing.

Course fees

Application fees

1st year tuition fees

26.07L

Living cost

Degree requirements

For admission, typical offers include AAB at A-Level, or 34/665 points in IB, with specific subject requirements. Contextual offers are available with BBB at A-Level or 30/555 IB points. English language proficiency is required for international students under Profile B1, with the exact test scores specified on the university's requirements page.

English language test

IELTS

6.5

TOEFL

PTE

DUOLINGO

120

Career prospects

Graduates can pursue roles such as Project Managers, General Management Trainees, Investment Banking Analysts, Business Development Consultants, Brand Managers, or Events Managers. The program’s emphasis on global outlook, communication skills, and critical thinking prepares students for careers in both local and international companies. Past graduates have worked for notable organizations including Audi, Barclays, Nestlé, and Unilever.

FAQs

What are the core modules in Year 1?

In Year 1, students study modules such as Discovering Management, Economics for Management, Statistics for Business, Fundamentals of Marketing, and Marketing and Society.

Can I take a placement year?

Yes, the degree offers a placement year in your third year, where you can work in industry or study abroad. The placement contributes to your final degree classification and is supported by the Business School Careers Team.