Bachelor of Business (Honours) in Marketing Management, Technological University Dublin

This course prepares students to take on responsible roles in marketing across various organizations, including small firms, large corporations, and not-for-profits. It covers a wide range of modules such as consumer behaviour, marketing research, communications, financial management, international marketing, digital marketing, and web design. Students will also gain practical experience through activities like organizing campus events and fundraising for charities. The course is designed to develop a comprehensive understanding of marketing principles while offering flexibility to specialise later in areas like international business or management.