

Bachelor of Business Studies in Business Management and Global Cultures, Maynooth University
Maynooth, Ulster
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36 Months
Check Eligibility
About this course
If you’re intrigued by how business operates within our complex, diverse world, this course might be a great fit for you. It combines fundamental business knowledge with a deep understanding of global cultures, emphasizing how companies can connect with markets beyond Ireland, including the EU and the wider world. The program offers a choice of three specialisations: Management, Marketing, or International Business, complemented by Global Cultures modules covering topics like human diversity, urbanisation, technology in society, security, sustainability, and user experience. Students can also opt for work placements or study abroad programs to enhance practical skills and employability. The course is delivered by experts from Ireland’s Youngest Business School and the only Anthropology Department in the country, blending practical insights with academic rigor. There's a transfer pathway from the first year of the BA degree in Business and Anthropology, making this an accessible and flexible option for students.
Why this course is highly recommended
This degree is ideal if you're interested in understanding how businesses create value across different cultures and markets. The combination of business skills and global cultural insights prepares graduates for a broad range of international roles. The optional work placement or study abroad year can significantly boost your employability, providing practical experience in a competitive job market. Moreover, the course's unique integration of business with anthropology offers a profound understanding of human diversity—an essential skill in today’s globalized economy.
Specialisation
Students can choose from three business subjects: Management, Marketing, or International Business. This allows you to tailor your studies according to your career interests and goals while augmenting your learning with Global Cultures modules focusing on diverse societal topics, exploring cultures in global contexts, and understanding the complex interactions between people, technology, and society.
Course fees
Application fees
15.35L
1st year tuition fees
15.35L
Living cost
-
Living cost
-
Degree requirements
For Leaving Certificate applicants, the minimum requirements include Irish, English, and Mathematics at specified grades, with Irish and English requiring at least O6 and H7 respectively, and Mathematics at O4 or H7. The program also considers mature students and students with disabilities, with specific application assessments and support routes available. Transfer options from the BA in Business and Anthropology (first year) are also available, provided requirements are met.
English language test
IELTS
6.5
TOEFL
90
PTE
63
DUOLINGO
120
Career prospects
Graduates of this program typically find opportunities in large multinational companies through graduate programs or roles in public service and small to medium-sized enterprises, where their skills contribute to domestic and international growth. The combination of business expertise and cultural understanding makes these graduates highly adaptable and attractive to a variety of sectors on a global scale. The degree also opens pathways to further postgraduate studies within the School of Business and Department of Anthropology.
FAQs
Can I transfer into this degree from another program?
Yes, there is a transfer option available from the first year of the Bachelor of Arts degree (MH101) in Business and Anthropology, subject to meeting specific requirements.
What are the optional pathways in this course?
Students can choose to undertake a work placement or study abroad year between their second and final year, which can extend the program from 3 to 4 years. Support is provided in the search for placements.
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