Diploma in Advertising and Marketing Communications, Georgian College

This program explores the dynamic advertising and marketing communications industry. You will gain knowledge in both theoretical and applied aspects of progressive marketing communications and learn industry techniques to perform advertising and communication functions in traditional and digital marketing environments. The coursework includes social media marketing, media planning and buying, integrated marketing, professional presentation skills, sales, graphic design, and digital video and content creation. Additionally, opportunities for work-integrated learning are available, giving you practical, hands-on experience through projects with Treefort, Georgian’s in-house ad agency, where you can apply your knowledge to develop client-based projects.