BA (Honours) in Business Management and Marketing, Sheffield Hallam University

36 Months

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About this course

This degree offers students the chance to study a range of business models and marketing strategies across various sectors. You'll learn how different organizations, from start-ups to large corporations, manage and market their operations. The course emphasizes understanding customer and market insights to develop effective strategies, along with gaining real-world experience through placements, internships, and consultancy projects. Located at Sheffield Business School, the program also fosters an entrepreneurial and innovative mindset by connecting students with a vibrant community of entrepreneurs, creatives, and industry leaders. Graduates will be equipped with the skills to lead organizations or establish their own ventures, entering the job market as resourceful and adaptive professionals.

Why this course is highly recommended

This course is highly recommended because it combines theoretical knowledge with practical experience, including placements and live projects with well-known brands. The accreditation by the Chartered Institute of Marketing (CIM) and recognition from Sheffield Business School's AACSB and EFMD awards add significant value. Its strong industry links, extensive support services, and focus on developing employability skills make it an excellent choice for students aiming to succeed in the dynamic world of business and marketing. The inclusion of real-world projects, networking opportunities, and a global outlook ensures you graduate well-prepared for your future career.

Specialisation

While the course covers broad business management and marketing principles, students can tailor their learning through elective modules like Consumer Psychology, Leadership in Context, and International Marketing. The program includes a focus on digital integration, branding, and customer experience, preparing students for global marketing challenges. Additionally, there is an opportunity to study abroad and participate in experiential marketing events, further enhancing the specialization towards international and digital marketing practices.

Course fees

Application fees

18.11L

1st year tuition fees

18.11L

Living cost

Degree requirements

Applicants need 112-120 UCAS points, which can be achieved through various qualifications such as A Levels, BTECs, T Levels, or a combination. Specific examples include BBC-BBB at A Level, DDM in BTEC Extended Diploma, or Merit in a T Level. GCSE requirements include grades C or 4 in English Language or Literature and D or 3 in Maths or equivalents. The course also considers prior credit from Higher National Diplomas or equivalent qualifications for direct final-year entry. For non-native English speakers, an IELTS score of 6.0 with at least 5.5 in all skills is required.

English language test

DUOLINGO

105

TOEFL

PTE

IELTS

Want to learn more about the admission process, eligibility criteria, and acceptance rates for international students? Visit the Sheffield Hallam University admission page for complete details.

Career prospects

Graduates can pursue careers in marketing, business strategy, human resources, and finance. Previous students have gone on to work for global brands like Barclays, Boots, Haribo, Jaguar Land Rover, and Virgin, among others. The program’s emphasis on real-world experience, international outlook, and strategic skills prepares students for roles in marketing management, brand development, consultancy, and entrepreneurial ventures across various sectors globally.

FAQs

When does the course start?

The course begins in September 2025.

What are the entry requirements?

Applicants need 112-120 UCAS points, including specific qualifications and GCSE requirements as outlined.