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BSc (Hons) in Business Management and Marketing, University of Kingston International Study Centre

London,

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36 Months

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About this course

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This course at Kingston Business School prepares you for a career in business and marketing by combining theoretical foundations with practical industry insights. Developed in collaboration with industry experts, it covers the fundamentals of the business ecosystem and key aspects of developing marketing solutions. Students work on real projects with different organisations, gaining hands-on experience and skills to thrive in various sectors. The course is designed to be future-facing, embedding employability through activities like networking, hackathons, and internships. It also offers a work placement to help you develop skills, gain experience, and increase employability in the competitive job market. The course’s content reflects the latest trends and challenges in the business world, making it relevant for aspiring managers, entrepreneurs, and marketing professionals.

Why this course is highly recommended

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Kingston Business School’s strong industry connections and collaborations ensure that the course content is aligned with current workplace requirements. The program’s accreditation by AACSB further attests to its high quality. It is ranked No.3 in London for Marketing and Public Relations, which highlights its reputation. The inclusion of real projects, internships, and extracurricular networking enhances employability. The course prepares students to become future leaders, equipped with skills in digital marketing, data analysis, and responsible business practices, making it a compelling choice for those seeking a robust business and marketing education.

Specialisation

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This course uniquely blends business management with marketing, providing a comprehensive understanding of how marketing contributes to organisational success. Students explore current and future marketing strategies, data analysis, digital technologies, and ethical practices within a business context. The curriculum emphasizes a balanced mix of practical skills and theoretical knowledge, preparing students for strategic roles in a global business environment.

Course fees

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Application fees

17.10L

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1st year tuition fees

17.10L

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Living cost

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Degree requirements

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Students are required to pass modules totaling 360 credits to complete the undergraduate degree. The course includes scheduled lectures, tutorials, and self-managed study hours, with specific credit allocations for each year. The first, second, and third years include core modules across various business and marketing topics, with optional modules available. A professional placement year is also an option to gain industry experience before finalising the degree.
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English language test

IELTS

6

PTE

59

TOEFL

80

DUOLINGO

-

Career prospects

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Graduates can pursue a wide range of careers in business management, marketing, digital marketing, market research, and strategic roles across sectors. The course’s focus on practical skills, industry engagement, and networking helps students stand out to employers and increases their chances of securing graduate jobs. The optional placement year enhances employability by providing real-world experience, making graduates well-prepared for leadership roles in the global business environment.

FAQs

What is the focus of the course?

The course focuses on developing skills in business management and marketing, emphasizing digital technology, data analysis, ethical practices, and real-world project work.

Are there opportunities for work placement?

Yes, students can undertake a professional placement year between Year 2 and final year to gain valuable industry experience.

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