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BA in Advertising, Pathway - International Year One - Standard - 2 Semester, Washington State University

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About this course

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The Advertising program at Edward R. Murrow College of Communication offers students a chance to learn marketing strategies, evaluation techniques, and explore a variety of media formats. The course emphasizes honing creative skills to effectively promote goods and services in ways that appeal to consumers. Practical experience and internships with real clients form an integral part of the program, providing students with hands-on learning opportunities to apply their knowledge in real-world scenarios.

Why this course is highly recommended

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This program is highly recommended because it includes practical experience and internships, giving students real-world exposure. The faculty comprises award-winning experts and advisors, and students benefit from unique opportunities like the Murrow Symposium and Murrow Spring Break visits to leading agencies in Los Angeles and New York City. The strong alumni network offers mentorship and career coaching, supporting students in their professional journeys.

Specialisation

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Students in this program can specialise in areas like creative advertising, strategy and campaigns, sales, public relations, marketing analysis and management, copywriting, social media management, web and graphic design, and event planning. The course also includes participation in activities like the National Student Advertising Competition and the Murrow Symposium, enhancing industry exposure and practical expertise.

Course fees

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Application fees

24.43L

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1st year tuition fees

24.43L

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Living cost

-

Degree requirements

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The course is offered at the Bachelor's level in Pullman. Transfer students are accepted and can utilize credit from exams like AP, IB, CLEP, as well as associate degrees and Running Start to fulfill requirements. Specific admission and major prerequisites should be confirmed with the academic department.
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English language test

DUOLINGO

105

IELTS

6.5

TOEFL

75

PTE

53

Want to learn more about the admission process, eligibility criteria, and acceptance rates for international students? Visit the Washington State University admission page for complete details.

Career prospects

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Graduates with an Advertising degree can find opportunities in creative advertising, strategy development, sales, sports promotion, personal branding, public relations, marketing analysis, copywriting, social media management, web and graphic design, and event planning. The program prepares students to work across various sectors including media, marketing, and communication industries.

FAQs

What are the opportunities for practical experience?

Students have practical experience and internships with real clients built into the program, including participation in the National Student Advertising Competition and trips to agencies in Los Angeles and New York City.

Are transfer credits accepted?

Yes, WSU accepts credit from AP, IB, CLEP exams, associate degrees, Running Start, and more. Transfer students should use the Transfer Course Search Tool to plan their credits.