This program is tailored for students aspiring to become future leaders in media. It covers areas such as media promotions, sales, programming, and entrepreneurship, equipping students with a broad understanding of media industries. The curriculum combines foundational courses in journalism and creative media with advanced topics in communication, ethics, law, and media society. Students will engage in practical coursework like multimedia writing, reporting, scriptwriting, and professional seminars, preparing them for various media-related careers. The program also emphasizes leadership and enterprise skills, enabling graduates to excel in dynamic media environments.
Why this course is highly recommended
If you're passionate about media and aspire to lead or innovate within the industry, this program offers a comprehensive curriculum tailored to those goals. Its blend of practical skills, ethical understanding, and leadership development makes it ideal for students who want to stand out in the competitive media landscape.
This concentration focuses on leadership and enterprise within the field of media, preparing students for careers in media promotions, sales, programming, and entrepreneurship. It aims to foster skills necessary for leadership roles and innovative efforts in media industries.
Application fees
26.60L
1st year tuition fees
26.60L
Living cost
The program requires a total of 120-124 credit hours. The curriculum includes general education courses in sciences, arts, and humanities, along with specialized courses in journalism, media reporting, communication, law, ethics, and electives. Students must also complete a practicum and a professional seminar to finish their degree. Specific milestones and electives are outlined across eight terms, ensuring steady academic progress.

English language test
Want to learn more about the admission process, eligibility criteria,
and acceptance rates for international students? Visit the University of Tennessee admission page
for complete details.
Graduates can pursue careers in media promotions, media sales, programming, and entrepreneurship within the media industry. The program prepares students for leadership roles, strategic positions, or starting their own ventures in media and communication fields.