Master of Science in Marketing, Lasell University

Newton, Massachusetts

12 Months

Check Eligibility

About this course

The M.S. in Marketing at Lasell focuses on equipping students with skills in data-driven analytics, digital strategy, market research, and new product development. This program aims to develop you into a holistic marketing professional who can understand competition, anticipate industry trends, and serve customer needs effectively. The curriculum is developed by industry leaders and includes courses like Marketing Research & Data Analytics, Digital Marketing, and New Product Development. Offered in a flexible online format, the course caters to working professionals and emphasizes leadership development, practical research projects, and internships to give students real-world experience. The program is designed to prepare students for the dynamic landscape of modern marketing, whether through capstone projects or hands-on internships.

Why this course is highly recommended

The program is globally accredited by the Accreditation Council for Business Schools and Programs (ACBSP), ensuring high-quality business education. It offers a flexible 12 to 24-month completion timeframe, with tuition costing $649 per credit. The small class sizes capped at 23 students foster personalized attention, and there’s no requirement for GRE or GMAT scores. The curriculum, crafted by industry experts, emphasizes practical skills like digital marketing, market research, and new product development, complemented by leadership opportunities and a capstone or internship. These features make it an excellent choice for professionals seeking a comprehensive, accredited marketing master's that fits into their busy schedules.

Specialisation

Course fees

Application fees

1st year tuition fees

19.43L

Living cost

Degree requirements

Applicants must hold a bachelor's degree from an accredited institution. There is no requirement for GMAT or GRE scores. International students need to submit English proficiency test scores such as TOEFL, IELTS, Pearson PTE Academic, or Duolingo unless they have completed a bachelor's degree in an English-speaking country or from an accredited university in specific countries.

English language test

DUOLINGO

105

IELTS

TOEFL

PTE

Career prospects

Graduates from this program can pursue careers in advertising, promotions, and marketing management. Other opportunities include roles in public relations and sales management, as well as positions as public relations specialists. The projected growth in marketing employment from 2019 to 2029 is around 7%, indicating steady job opportunities in the field.

FAQs

What is the format of this program?

The program is available in 100% online or blended formats, offering flexibility for working professionals.

What is the length of the program?

The degree can be completed in 12 to 24 months.