Master of Arts in Strategic Communication, Hawaii Pacific University

21 Months

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About this course

The Master of Arts in Strategic Communication (MASCOM) at HPU is designed to empower students with strategic media techniques and insights crucial for success in the media industry. The program emphasizes innovation, creativity, and practical application, enabling students to effectively implement communication strategies that support organizational goals. Located in Honolulu's downtown financial district, the program offers excellent opportunities for internships and jobs with multinational companies, media organizations, public relations firms, and advertising agencies. With a focus on applied technology and global contexts, students will develop skills in digital graphic design, web design, intercultural communication, and globalization, preparing them for diverse communication careers.

Why this course is highly recommended

The MASCOM program combines a professionally oriented curriculum with a focus on applied technology and global perspectives. Students benefit from experienced faculty involved in notable work and awards, providing mentorship and networking opportunities. The city of Honolulu offers unique job prospects through internships and work with diverse multinational companies. The program’s structure, emphasizing both theory and practice, makes it suitable for students aiming to move into careers in marketing, advertising, media, public relations, and digital communication. Its blend of practical skills and international focus makes it stand out among similar programs.

Specialisation

The program offers an emphasis on technical design training, including courses in Digital Graphic Design and Web Design. Additionally, it has a strong international and intercultural component with courses in International Communication, Media, and Globalization. Students can tailor their degrees with electives focusing on strategic communication, social media strategies, public/media relations, and integrated communication to suit their career interests.

Course fees

Application fees

1st year tuition fees

15.04L

Living cost

Degree requirements

Students typically complete the program in 21 months as full-time students, taking 36 credits across various courses. The curriculum includes core courses like Communication Theory, Research, Media Law and Ethics, and an internship. Students must also complete applied technology courses, global electives, and a capstone project. The program offers flexibility with electives and an option for concurrent registration for qualifying undergraduates. Tuition is $821 per credit hour, with practical and research components integrated into the timeline.

English language test

PTE

IELTS

6.5

DUOLINGO

110

TOEFL

Want to learn more about the admission process, eligibility criteria, and acceptance rates for international students? Visit the Hawaii Pacific University admission page for complete details.

Career prospects

Graduates of the MASCOM program are well-prepared for careers in marketing, advertising, mass media, social media, digital communication, public relations, and entertainment. Many alumni have launched their own media businesses or hold positions such as project managers, marketing coordinators, and public relations specialists both locally and internationally. The program’s focus on real-world skills, internships, and strong industry connections helps students to establish successful careers in diverse communication fields.

FAQs

What is the duration of the MASCOM program?

The program can be completed in 21 months if students enroll full-time.

Can undergraduate students take graduate courses early?

Yes, through the concurrent registration option, eligible undergraduates can take up to 12 credits of graduate courses that count towards both their bachelor’s and master’s degrees.