BA (Hons) in Business Management with Marketing with Sandwich, University of the West of England

Bristol,

48 Months

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About this course

The BA(Hons) Business Management and Marketing course at Bristol Business School offers a comprehensive foundation in business, with a particular focus on marketing. Over three years full-time or four years with a sandwich placement, students explore various disciplines within business and marketing, allowing them to tailor their degree toward their future career aspirations. The course emphasizes active learning, real-world application, and developing employability skills such as digital literacy, critical thinking, ethical values, and confident communication. Students will have opportunities to specialise in areas like digital communications, AI, social value, brand, and project management. The curriculum includes case studies, live briefs, guest speakers, and industry visits to prepare students for the dynamic world of business and marketing.

Why this course is highly recommended

This course offers a solid blend of business and marketing fundamentals, giving students a broad understanding of organisations within a global context. The program emphasizes practical skills, industry exposure through placements, internships, and optional study abroad year, and encourages adaptation to emerging technologies. Accreditation by the Institute of Data and Marketing and the opportunity to earn a digital marketing certificate make it especially valuable for those aiming for contemporary marketing careers. The emphasis on real-world experience and flexible pathways ensures students graduate ready for employment or further study.

Specialisation

Students can specialise in areas of interest such as digital communications, artificial intelligence, agency marketing, brand management, project management, and social value and sustainability. The course encourages exploring emerging technologies and industry practices to help shape a sustainable future and develop tailored expertise in key marketing disciplines.

Course fees

Application fees

16.73L

1st year tuition fees

16.73L

Living cost

Degree requirements

Applicants need to achieve 112 tariff points from their Level 3 studies, with GCSEs including Grade C/4 in English and Mathematics or equivalent. For international students, a minimum IELTS score of 6.0 (with 5.5 in each component) is required, or equivalent English qualifications. The course accepts various qualifications such as A-levels, BTEC Diplomas, IB, and more, with specific entry pathways for those who do not meet the standard requirements.

English language test

PTE

TOEFL

DUOLINGO

105

IELTS

Career prospects

Graduates from this program are equipped to pursue roles such as marketing executives, brand managers, digital consultants, analysts, social media experts, or entrepreneurs. The course prepares students for a range of business environments, emphasizing entrepreneurial skills, digital literacy, and global market understanding. Opportunities include placements at top companies like Rolls-Royce, Microsoft, and Lidl, helping graduates gain valuable experience and career-ready skills.

FAQs

What are the main modules studied in the first year?

The first year includes modules like Contemporary Marketing Economies, Entrepreneurial Decision Making for Marketing and Events, Management and Organisation Behaviour, Business Marketing Principles, and Using Financial Information for Marketing.

Is there an option for a placement year?

Yes, students on the four-year sandwich course can undertake a placement or study abroad after year two, gaining practical experience or international exposure.