BA (Hons) in Communications, Media and Marketing, St Mary’s University, Twickenham, London

London,

36 Months

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About this course

This hands-on marketing degree developed in collaboration with industry professionals aims to develop your critical insights and digital skills. The course covers areas such as branding, marketing strategy, AI, data analytics, digital communications, ethics, journalism, content creation, consumer behaviour, and media platforms. You will engage in practical projects and special events led by industry experts, providing a real-world understanding of the sector's latest developments. The program emphasizes analytical, research, communication, and professional skills, preparing you for future challenges in marketing and communication. Situated in Richmond-upon-Thames, the campus offers access to London’s vibrant marketing scene, and you will benefit from state-of-the-art facilities, including media production suites, radio studios, and Mac suites. The course aims to produce work-ready graduates, with 96% of students in employment or further study within 15 months of completing their degree.

Why this course is highly recommended

This program is designed with input from industry professionals, ensuring its relevance and practical focus. It offers access to cutting-edge facilities and a variety of experiential learning opportunities, including workshops, guest lectures, and work placements. The emphasis on digital skills, ethics, and strategic thinking prepares students for a successful career in a rapidly evolving sector. Attractive support services and high employment rates further make this course a strategic choice for aspiring marketing professionals.

Specialisation

Students can customize their degree with modules that align with their interests, such as digital content creation, marketing strategy, public relations, and entrepreneurship. The course also offers the opportunity to gain professional certifications from bodies like the Chartered Institute of Public Relations (CIPR) and the Chartered Institute of Marketing (CIM).

Course fees

Application fees

17.23L

1st year tuition fees

17.23L

Living cost

Degree requirements

Applicants typically need 112 UCAS points for the standard offer, or 96 UCAS points for the contextual offer. International students require an IELTS score of 6.0 overall, with no less than 5.5 in any section. The course considers all aspects of an applicant’s profile, including GCSEs, non-academic achievements, and motivation, recognizing that barriers beyond grades may impact academic performance.

English language test

IELTS

PTE

TOEFL

DUOLINGO

Career prospects

Graduates of this program can explore roles such as marketing manager, digital content manager, public relations officer, media planner, or researcher. The course aims to develop transferable skills applicable across content creation, branding, journalism, and creative industries. Ongoing career support and opportunities for work placements help students build industry contacts and professional experience.

FAQs

What are the main areas covered in this course?

The course covers branding, marketing strategy, AI, data analytics, digital communications, ethics, journalism, content creation, consumer behaviour, and media platforms.

Are work placements available?

Yes, students can complete work placements, which help in building skills and industry contacts and can contribute to your final grade.