MSc International Fashion Marketing, Glasgow Caledonian University

Glasgow,

16 Months

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About this course

Available as a one-year master's or a two-year master's with professional practice, this course has been developed in collaboration with business leaders to provide practical and technical expertise tailored for the fashion sector. The program explores the rapidly evolving global fashion industry, valued at over two trillion dollars, emphasizing transparency, ethical practices, and consumer-driven changes influenced by technology and sustainability demands. You will gain comprehensive knowledge in international fashion marketing, including areas like circular fashion business models, ethical leadership, consumer behavior, branding, fashion buying, merchandising, logistics, and omnichannel communication strategies. The course combines theoretical insights with real-world applications through live industry projects, case studies, and guest speaker sessions, all guided by an experienced teaching team with industry expertise.

Why this course is highly recommended

This course is highly recommended for students aiming to thrive in a global and ethical fashion industry. Its practical approach, industry partnerships, and the backing of the Chartered Institute of Marketing ensure high standards of professional and academic excellence. Graduates have gone on to work with leading brands like NA-KD, Coach, Lululemon Athletica, and ASOS, highlighting the course’s strong industry relevance and career support.

Specialisation

The program focuses on international fashion marketing with key areas such as sustainable fashion consumption, responsible leadership, branding, and international marketing strategy. It offers a deep dive into the operational aspects of fashion, including logistics, omnichannel communication, and market planning.

Course fees

Application fees

1st year tuition fees

19.85L

Living cost

Degree requirements

English language test

IELTS

PTE

TOEFL

DUOLINGO

Career prospects

Graduates of this program have secured roles at major companies such as NA-KD, Coach, Lululemon Athletica, and ASOS. The course prepares students for careers in fashion marketing, branding, buying, merchandising, logistics, and strategic planning within the fashion industry.

FAQs

What is the duration of this course?

You can choose to study as a one-year master's or a two-year master's with professional practice.

Is the course accredited?

Yes, it is accredited by the Chartered Institute of Marketing.