Bachelor of Arts Professional (Digital Advertising Technology), Swinburne University of Technology

48 Months

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About this course

This course is designed to help students develop confidence and make a difference in their desired industry through a 12-month paid work placement integrated into their degree. It emphasizes applying knowledge and critical thinking skills in real-world contexts while building industry networks. Although the course is scheduled for discontinuation after Semester 1, 2025, it offers a unique opportunity for experiential learning through industry partnerships and work-integrated learning. Students gain industry experience by participating in placements such as internships or industry-linked projects, collaborating with community and civil society partners, and creating campaigns for social change. It covers key skills like conceptual understanding, critical reasoning, communication, collaboration, problem-solving, and self-management.

Why this course is highly recommended

This course is highly appealing for students looking to combine academic learning with practical industry experience through a guaranteed work placement. It helps students strengthen their CVs, develop industry-specific skills, and create extensive networks before graduation. The course's association with industry partners and its focus on social change and communication skills make it a valuable choice for those aiming to make a tangible impact in their careers.

Specialisation

Students can choose from majors including Climate and Social Justice, Criminology and Social Change, Ethics and Technology, Indigenous Studies, Perspectives on Globalisation, Politics, Power and Technology, Professional and Creative Writing, and Screen Studies and Popular Culture.

Course fees

Application fees

1st year tuition fees

Living cost

Degree requirements

To complete the Bachelor of Arts (Professional), students must accumulate 375 credit points. This includes 4 core units, 8 major units, 10 elective units, and 4 work placement units. Core units involve topics like Technology and Society, Skills for Social Change, Changemakers in Action, and Professional Practice. The work placement spans 12 months, with practical and academic units earning 25 credit points each. The course typically takes four years to complete, assuming full-time study.

English language test

DUOLINGO

105

TOEFL

PTE

IELTS

6.5

Want to learn more about the admission process, eligibility criteria, and acceptance rates for international students? Visit the Swinburne University of Technology admission page for complete details.

Career prospects

Graduates of this course can pursue roles such as community development officer, diversity officer, government relations coordinator, intelligence analyst, and security assessor. The course equips students with skills applicable in government agencies, nonprofit organizations, civil society, and other sectors focused on social change, policy, and community engagement.

FAQs

What are the entry requirements for this course?

Successful completion of VCE Units 3 and 4 with a minimum study score of 25 in English (except EAL) or 30 in English as an Alternate Language (EAL), or equivalent, is required. The guaranteed entry ATAR is 75.0, with the lowest offer in 2024 at 68.6 after adjustments.

Can international students study online?

International students in Australia holding student visas are required to study full-time and on campus. Courses taught entirely online are only available to those studying outside Australia or in Australia without a student visa.